For some reason many people think everything is different when they start an online shopping site as a business. This is wrong. The Internet is just an additional sales channel — albeit a very powerful one.
Making the decision to sell online is a big step. Following the right business opportunity can change your whole life and allow you to become independent. Or it can extend the reach of your existing business to help make it sustainable for the future. But this decision is only the first step. What should you do next?
Before you can open your own Internet shop, you must decide what you want to sell to your customers in your online store — and how to source your products.
Have you ever wondered how to source the products you want to sell in your online store? If you want to open your own online business, but haven't yet found your suppliers, it's time to get serious about doing business online.
PCI, DSS and CISP are the new acronyms on the block — if you are accepting credit card payments you’d better know about them.
The right type of Internet address can set you up for the future. The wrong one can cost you your business down the track.
Optimizing for search engines (SEO) is a must, when you build an online store. After all, searching the Internet for products and services has become as common as it used to be to look up the Yellow Pages.
When you start looking at search engine optimization, you’ll quickly find that it all comes down to keywords. Or rather key phrases. These are the words your potential customers enter in search engines to find what they are looking for.
Search engine optimization is all about integrating the right search phrases in your website in such a way that the search engines find your website appealing enough to display it to their customers when they do a search.
Homophones are words which sound alike, but have different meanings and are spelled differently. When you look for a domain name, you should avoid these words, to make it easy for customer to correctly spell your domain name. Sometimes a homophone is just a miss-spelling.
PayPal has become one of the biggest payment service providers in the world, comparable to Visa and MasterCard. With PayPal you can accept credit cards as well as PayPal's own payment method.
ShopFactory is great for Search Engine Optimization, and many shops created with ShopFactory and the products they contain are listed highly in Google search results. But if you want your products also to be listed in the Google Product search results, you have to publish them to the Google Merchant Center with ShopFactory Marketeer.
Are you new to e-Commerce and full of questions or unsure about one specific aspect? Then this e-Commerce guide written by one of the company’s founders way back in 2001 could be of great help to you with most of info still very relevant to today’s eCommerce environment.